Informational Keywords for Agencies

What Are Informational Keywords?

Informational keywords are a specific category of search terms defined by their characteristics. In the agencies space, targeting informational keywords helps you reach the right audience at the right stage of their journey. Understanding search intent is key to identifying these terms.

Informational Keywords for Agencies: Examples

Finding informational keywords for agencies starts with understanding how your audience searches. Here are the types of queries to look for:

• Service-specific informational terms in agencies
• Problem-aware search queries from agencies customers
• Solution-comparison terms with informational characteristics
• Location-modified informational keywords if relevant

Use Delulu9 to discover these keywords with data from Google, Bing, and Reddit. The search intent classification helps you separate informational queries from other keyword types automatically.

How to Target Informational Keywords in Agencies

Create content that matches the intent behind informational searches. For agencies, this means:

1. Map each keyword to a specific page type (blog post, landing page, product page)
2. Structure content to answer the query directly
3. Include related terms and variations naturally
4. Add internal links to supporting content

Content Strategy for Informational Keywords in Agencies

Build topic clusters around your most valuable informational keywords. Each cluster needs a pillar page targeting the main term, with supporting articles targeting related variations.

For agencies, focus on the keywords where you can realistically rank within 3-6 months. Delulu9’s keyword difficulty scoring helps you identify these opportunities.

Related Guides

• Keyword Research for Agencies
• Local Keywords for Agencies
• Commercial Keywords for Agencies
• Informational Keywords for Veterinary

Find Informational Keywords for Agencies

Delulu9 helps you discover informational keywords for agencies with Google, Bing, and Reddit data. $12/mo.