Local Keywords for Real Estate

What Are Local Keywords?

Local keywords are a specific category of search terms defined by their characteristics. In the real estate space, targeting local keywords helps you reach the right audience at the right stage of their journey. Understanding search intent is key to identifying these terms.

Local Keywords for Real Estate: Examples

Finding local keywords for real estate starts with understanding how your audience searches. Here are the types of queries to look for:

• Service-specific local terms in real estate
• Problem-aware search queries from real estate customers
• Solution-comparison terms with local characteristics
• Location-modified local keywords if relevant

Use Delulu9 to discover these keywords with data from Google, Bing, and Reddit. The search intent classification helps you separate local queries from other keyword types automatically.

How to Target Local Keywords in Real Estate

Create content that matches the intent behind local searches. For real estate, this means:

1. Map each keyword to a specific page type (blog post, landing page, product page)
2. Structure content to answer the query directly
3. Include related terms and variations naturally
4. Add internal links to supporting content

Content Strategy for Local Keywords in Real Estate

Build topic clusters around your most valuable local keywords. Each cluster needs a pillar page targeting the main term, with supporting articles targeting related variations.

For real estate, focus on the keywords where you can realistically rank within 3-6 months. Delulu9’s keyword difficulty scoring helps you identify these opportunities.

Related Guides

• Keyword Research for Real Estate
• Informational Keywords for Real Estate
• Transactional Keywords for Real Estate
• Local Keywords for Agencies

Find Local Keywords for Real Estate

Delulu9 helps you discover local keywords for real estate with Google, Bing, and Reddit data. $12/mo.